Individual, structured essay format – 1500 words
Analyse an entrepreneur of your own choice – try not to use Richard Branson or many of the well known one’s usually found in main-stream enterprenuerial textbooks
- Discuss the history, development and growth of the entrepreneur to see what made this person successful?
- Discuss the role of their family and socio-cultural background in the development of their entrepreneurial passion
- Discuss the type of businesses they developed and the competitive advantage of the business compared to other entrepreneurs
- Discuss future suggestions for the entrepreneur including different types of businesses or avenues (eg selling their business) they may take\